The topic of potential and power of digital media was also discussed in Pakistan Media Summit 2024
Irfan Ali
The topic of potential
and power of digital media was also discussed in Pakistan Media Summit 2024
The topic of potential
and power of digital media was also discussed in Pakistan Media Summit 2024.
The participants said that Pakistan needs to be independent from dependence on
YouTube and other platforms. Provincial Local Government Minister Nasir Hussain
Shah assured support to the film industry.
The capabilities of
digital media were also mentioned on the first day of the Pakistan Media Summit
CEO Brain Child Communication Farhan Khan said that the
science of viewing social media content is different. In this modern age,
people will have to be targeted on every platform.
CEO Catalyst Lab Jahan Ara said that companies that work
by looking at people's needs are successful, but consistency is essential.
Javed Jaffrey said that we have to create content
according to Gen Z keeping in view the requirements of the modern age..
Provincial Local Government Minister Nasir Hussain Shah
said that good films have been made in Pakistan with a low budget and they
should be supported. He also assured the support of the Sindh government.
President Hum Network Sultana Siddiqui thanked the
speakers and said that the new generation has a lot of potential. Hum Network
will soon put another new drama on air Two-day Pakistan Media Summit started in
collaboration with Karachi Film Society and Habib University. On the first day,
the role of media in economic development and the topics of digital media were
discussed. The speakers welcomed the holding of the summit
Pakistan Media Summit 2024 started in collaboration with
Karachi Film Society and Habib University.
On the first day, the role of media in the economic
development of Pakistan was discussed.
CEO Pakistan Business Council Ehsan Malik said that the
Media Summit is an important milestone in the current context.
CEO Arif Habib Group and CEO Hasho Group Amin Hashwani
mentioned the responsibility of media.
Executive DG Information Service Academy Arshad Munir
said that the current government is carrying forward the programs of the past.
On the last day of the media summit, important topics
like Pakistani films, comedy and music will be discussed.. ..
The participants in the
ongoing Pakistan Media Summit at Habib University in Karachi said that the
media must focus on the entertainment industry. Political influence on news
channels should be removed, and the content needs to be made more interesting
The role of media in economic
development was discussed at the Pakistan Media Summit organized by Karachi
Film Society and Habib University.
CEO Hashu Group of Companies said
that there is a need to discuss the responsibility of the media. Media cannot
play the role of NGOs.
Arshad Munir said that PTV's job is
to convey the state's position to the people instead of earning money
CEO Arif Habib Group said that there
is a need to separate ownership and management in Pakistani channels.
CEO Systems Limited Asif Peer said
that the importance of data has increased. Brand building has become necessary.
Media is playing a big role culture
is our soft image when this data is useful to attract people if you don't use
data who to target why to target
CEO Hum Network Duraid Qureshi said that the content shown on the media has to be made interesting. The entertainment industry will also have to expand further..
If Pakistan wants to
penetrate into India too, Abida Parveen Rahat Fateh Ali history is full of
Pakistan's thought process, they will not do news channels, they will do
entertainment, capital markets should also do content creators on this.
The participants said
that the news is creating confusion. By working on your content languages it
can be introduced worldwide.
